ACE Appoints Edward Ler as Head of Personal Lines & Small Commercial

ACE Appoints Edward Ler as Head of Personal Lines & Small Commercial Business in Asia Pacific

Last Updated: Mon, Jan 14, 2013 11:50 hrs


ACE Insurance, part of the ACE Group of insurance and reinsurance companies, today announced its appointment of Edward Ler as Senior Vice President and Regional Head of Personal Lines and Business Insurance. He will be responsible for the growth of personal lines, specialty personal lines and small commercial business in the region. Mr. Ler will be based in Singapore and will report to Damien Sullivan, Regional President for Asia Pacific as well as Darryl Page, Division President for Personal Lines and Business Insurance.

Edward Ler, Regional Head of Personal Lines & Business Insurance (Photo: Business Wire)

Mr. Ler’s career in the insurance industry spans a variety of managerial roles covering the Asia Pacific, the Middle East and European markets. Most recently, he worked in an international insurance group as the Regional Director for Underwriting, Claims and Reinsurance with responsibility across personal lines, commercial and corporate business segments in Asia. Prior to this post, he was the Regional Commercial Lines Director for Asia and the Middle East accountable for developing small commercial and middle market strategies and business propositions. He began his career as a regional underwriter based in the Asia Pacific branch of a large European insurance company. Over the course of 10 years, he was promoted to roles of increasing responsibility; in Munich, Germany to manage a global underwriting mandate for a business line and later in Dublin, Ireland where he was in-charge of the international reinsurance business portfolios.

“I’m pleased to have such an experienced and proven insurance professional as Edward join the senior management team in this critical role,” said Damien Sullivan, Regional President for ACE Asia Pacific. “Edward’s successful experience in building and developing product and distribution capabilities across various lines of business backed by his strong technical expertise in underwriting and capital management will be valuable to our success in developing and managing the personal lines and small commercial businesses in the region.”


The ACE Insurance franchise in Asia Pacific comprises an extensive network of operations serving Australia, Hong Kong, Indonesia, Korea, Macau, Malaysia, New Zealand, Philippines, Singapore, Taiwan, Thailand and Vietnam. The franchise offers a diverse range of products, including its core Property & Casualty and Accident & Health lines, as well as its growing Small to Medium Enterprise and Personal Lines businesses. ACE Insurance is part of the ACE Group, a global leader in insurance and reinsurance serving a diverse group of clients. Headed by ACE Limited (NYSE: ACE), a component of the S&P 500 stock index, the ACE Group conducts its business on a worldwide basis with operating subsidiaries in more than 50 countries. Visit for more details.

ACE Insurance, ACE Group of Companies and ACE Limited are registered trademarks of ACE Limited.


CONTACTS : Media Contact: ACE Insurance Michele Anne Minjoot, +65 6398-8708 , ,

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