From Moto G to HTC Desire 516, all are out to woo you.
Every company claims that their device has something new to offer, something the others don't have.
The latest in this crowded ring is the Asus Zenfone series - ZenFone 4 (Rs 5999), ZenFone 5 (Rs 9999 - 8 GB, Rs 12999 - 16 GB)and ZenFone 6 (Rs 16999 - 16 GB).
The Taiwanese smartphone maker says the devices were formally launched in India on July 9.
We got a chance to lay our hands on the Asus ZenFone 5 ahead of its launch.
Text: Harsh Vardhan, Business Standard
Images courtesy: Asus