Bollywood stars drive Audi

New Delhi: With clients like Amitabh Bachchan, Shah Rukh Khan and Bipasha Basu, German luxury car maker Audi has a vital target market in Mumbai-based film stars and is looking at a 50 per cent growth in India this year.

"Quite a few Bollywood stars have picked up Audi cars in India. Whether it is Shah Rukh Khan, Salman Khan, Amitabh Bachchan or Katrina Kaif - each of them has one Audi parked in their garage," Martin Birkner, marketing head of Audi in India, told IANS.

"I won't say they make a major market for us, but they certainly are an important market for Audi, at least in Mumbai."

Text: IANS