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Dish TV's new campaign presents Shahrukh in a new avatar to take on Tata Sky's Aamir
You could call it the clash of the titans. Tata Sky's innovative use of its brand ambassador Aamir Khan as a ventriloquist, aging taxi driver, family man and puppet (remember the actor's man-woman act in the first of his commercials for the DTH operator last year) has indeed made rivals sit up and take notice of it.
Text: Business Standard