What was very American just got very Indian. The Blue Oval says it has kick-started in India what it did to America, and later the rest of the world: Bring out cars for the masses.
Ford Motor Company has launched in the country its first B-segment compact car, the Figo (Italian for cool). It is nearly 90 per cent made of local components, designed for local roads and even painted with colours that work in India.
Text: Business Standard
Image courtesy: AFP / www.ford.com / Sify Finance / Carwale.com