Micromax turned quite a few heads when it signed Hollywood actor Hugh Jackman as its brand ambassador. The Indian company seems to have pulled a marketing coup of sorts by getting the Australian actor, famous for his role as the Wolverine in the X-Men film series, on board. The Wolverine's and Micromax's first offering together is the chic Canvas Turbo A250. Is it really nothing like anything? Let's take a look.
Text: Business Standard
Images Courtesy: Micromax