Nokia India has announced its association with Bollywood actor Priyanka Chopra. As a part of this association, Chopra will be seen in the company's new ad campaign with the tagline, "It's not just a phone; it's who we are". The television campaign would be integrated with other consumer touch points, like print, outdoor, radio and digital media. The campaign will go on air next week.
Image: Bollywood star Priyanka Chopra poses with Nokia's latest mobiles during their launch in New Delhi.
Also see: Nokia takes on Apple | T-Mobile`s Google phone makes grand debut
Text: Business Line
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