Accompanying Chatwal on this hotel-opening spree is his flamboyant older son, Vikram, who once said that he would become the world's first billionaire Sikh.
Since he came of age and entered the business with his father, and, later in 1999, at the age of 28, created the independent group, Vikram Chatwal Hotels, the younger Chatwal has often been found in gossip columns - as the first Sikh model to appear in Vogue; as a playboy who once dated models like Kate Moss and Gisele Bundchen after whose name he got a 'G' tattooed on his arm; as an actor who starred in films like One Dollar Curry, Honeymoon Travels Pvt. Ltd, Ek Ajnabee, Zoolander and Karma, Confessions and Holi.
In June 2006, Forbes (Asia) put him on its cover. More recently, he was spotted kissing Lindsay Lohan.
He's also been called 'the Turban Cowboy'.
Addressing a press conference in Delhi to announce the entry of his lifestyle hotels - Dream and Night - into India, Vikram appears more conventional than he does in his pictures where he sometimes has his hair down or his shirt off to reveal his many tattoos.
Having turned 40 in November 2011, he has said that he's more settled now and clearer about what he wants to do.
But the 'maverick hotelier', as even the press release issued by the group describes him, does surface every now and then.
For example, at one point he invites everybody present in the hall "to bring your shorts and your bikinis" for the beachside press conference for his hotel in Goa.
"Vikram brought lifestyle into our company," says the senior Chatwal.
Image: Sant Singh Chatwal (R) poses with his son Vikram Chatwal (C) and his wife (L) at the latest party in the wedding celebrations of Vikram Chatwal and the unseen Priya Sachdev in New Delhi, late 17 February 2006.