Its first episode, telecast on May 6, got a TV rating of 4 in the Hindi-speaking market, according to TAM (Television Audience Measurement).
The TVR (Television Viewer Ratings) reflects the percentage of viewers watching a programme at a particular time. This is way below Amitabh Bachchan’s last edition of Kaun Banega Crorepati (TVR of 6.24) and Salman Khan's Bigg Boss (4.83).
Has Aamir - great actor, greater businessman - lost his golden touch?
Text: Surajeet Das Gupta and Varada Bhat, Business Standard
Images: Sify.com, AP and Reuters