Indian automotive market is undergoing a massive change where almost every conventional segment has now been broken up into smaller sub-segments. Auto manufacturers are trying to develop new opportunities by providing customers with unique and different products.
Sub-compact SUVs have become a runaway success in the country, as customers are now happy to experiment with different body-styles and may prefer an SUV to a traditional hatchback or sedan. This segment has done wonders for the companies like Renault and Ford.
However, the concept of pseudo crossovers is a little new for us. Although Skoda was the first to launch the Fabia Scout in the Indian market, which was a rugged version of its Fabia hatch, it didn't meet sales expectations.
Text: Charu Kishnani, Car Dekho
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