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Sify Home >> Finance >> Auto >> Unknown facts about Maruti

Unknown facts about Maruti

A-Star vs the Rest

It has dominated the Indian passenger car market for over two decades as the original people's automobile in India. Now, the person who has been at the helm of this iconic project shares how 'Maruti 800' arrived, braving all roadblocks.

'The Maruti Story' co-authored by Maruti-Suzuki chairman R.C. Bhargava and journalist Seetha shares the behind-the-scenes manoeuvring that went into ensuring the company's success, despite being a public sector undertaking for over a decade.

Text: Business Standard

Image courtesy: www.marutisuzuki.com / AFP

Also See: Beat lives up to Chevy's Spark(ing) tradition | Maruti hikes prices of all its cars | Special: Auto Special




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