Bajaj Finserv launches awareness campaign #FDkiGuarantee

Last Updated: Mon, Feb 18, 2019 14:37 hrs
Bajaj Finserv (Image Courtesy: Wikimedia)

Bajaj Finserv, through its lending and investment arm – Bajaj Finance Limited, has launched a digital campaign ‘#FDkiGuarantee’ to drive awareness on its product – Fixed Deposit. Under its ongoing campaign- ‘#FDkiGuarantee’, the company aims to highlight the unique proposition of Fixed Deposit like high credibility, an attractive rate of interest and benefits for senior citizens.

Bajaj Finance Limited offers 8.75% interest rate which can go up to 9.10%. These rates are offered on an annual basis, applicable under the cumulative and non-cumulative payout schemes on a 36-60 months tenor. The annual rate of interest is valid for deposits up to Rs. 5 crores.

This FD ranks high on credibility and is accredited with a FAAA/stable rating by CRISIL and an MAAA(stable) rating by ICRA so the investments are never at risk. It doesn’t have any impact on market fluctuations so there are assured gains on the investments.

Senior citizens have additional benefit while investing in Bajaj Finance Limited Fixed Deposit, as they are eligible for an additional rate of interest as high as 0.35%. This is over and above the regular interest rate.