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BlackBerry Ltd said on Monday it has begun to roll out its BlackBerry Messenger (BBM) service to users of Android and iPhone devices.
The long-awaited cross-platform offering, which was delayed after issues arose following the initial launch last month, is now being rolled out in a phased manner.
"To help manage this unprecedented pent-up demand for BBM, we are implementing a simple line-up system to ensure a smooth rollout," Andrew Bocking, who heads the BlackBerry's BBM business, said in a blog post on the company's website.