Brussels orders 'manipulative' Google to change 'way of presenting search results'

Last Updated: Fri, Jan 11, 2013 05:50 hrs

Brussels has ordered Internet search giant Google change the way it presents search results.

The move comes as the firm has been accused in Europe of unfairly manipulating its position as the world's biggest Internet search engine.

The European Union's competition chief, Joaquin Almunia, said that it is his "conviction" that Google is unfairly promoting links to its own services above those of third party companies, and that he fears it is abusing its dominant position.

Last week US regulators gave Google the all-clear in a similar probe, but Almunia, who is heading up a Brussels' investigation into the matter, made it clear that he will take the opposite stance, the Telegraph reports.

According to the paper, Almunia stressed that he was more concerned with the way that Google presents its results, rather than the complex codes at their heart.

This distinction has sparked speculation that Google could be forced to clearly mark links to its own services, where it is found to have manipulated the search results to push them up the search rankings, the report added. (ANI)

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