For many people, the iPhone is going to be a case of love at first touch.
It's incredibly light and seems to be easier to hold.
That means it might not be dropped as frequently as previous iPhones, reducing the chances of the glass on the display screen getting damaged.
One woman who also was testing out an iPhone 5 couldn't stop raving about how ideal the new design was for people with smaller hands.
"All the other iPhones were made with men in mind because they could easily slip from your grasp if you didn't have big hands," she said. "Now we finally have an iPhone for women."