The new phone's operating system, iOS 6, also introduces another fun toy that makes it easy to share photos with your friends and family.
Just select a picture, or even a series of photos, then email them to whomever you want.
Assuming the recipients also has an Apple device running on iOS 6, they will get a notification that will send the designated photos to their iPhone, iPad or iPod Touch.
The recipients don't necessarily have to own an iPhone 5 because the new iOS can be downloaded for free beginning September 19 on a wide range of older Apple devices, including the three previous versions of the iPhone and the last two versions of the iPad.
The new operating system also stands out for what's missing.
Image: Apple CEO Tim Cook speaks in front of an image of the iPhone 5 during the launch.