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iPhone: The super brand of the decade

iPhone: The super brand of the decade
By Prasanto K. Roy

It`s the coolest design on the planet. It`s the super brand of the decade. And it has come to India - at midnight. The iPhone, like so many things Mac, defies logic.

Apple products, pulled out of Steve Jobs` jeans at Macworld expos, tend to get fans screaming and queuing up, cash in hand, a day before launch. Experts point out missing features and flaws, but they don`t care.

They must have one.

Bharti, Vodafone launch Apple iPhone in India

At over Rs.31,000, the iPhone will sell in India at over three times its US price of $199. If you list the features, you can get them at less than half the price.

Author: Prasanto K. Roy is chief editor of CyberMedia`s business publications. He can be reached at pkr@cybermedia.co.in

Image: A customer shows the `iPhone 3G` after buying it at an outlet in New Delhi

Text: IANS

Images: Copyright AP/Reuters. Any unauthorised reproduction is prohibited




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