Nokia Corp. on Thursday launched its long-awaited first Windows cellphones, hoping to claw back market share it has lost in the tough, top-end smartphone race to chief rivals, Apple Inc.'s iPhone, Samsung and Google's Android software.
But some analysts say it may be too little, too late, for the world's top mobile phone maker.
With price tags of euro420 (a little over Rs 28900) and euro270 (about Rs 18600), the Lumia 800 and 710 are based on Microsoft Corp.'s Windows 7 software and come eight months after Nokia and the computing giant said they were hitching up.
"Lumia is reasonably good ... but it's not an iPhone killer or a Samsung killer," Neil Mawston from Strategy Analytics said. "But where Nokia does stand out is on their price - it looks like they are going to be very competitive."
Image: President and CEO of Nokia, Stephen Elop shows off the new Nokia Lumia 800 smartphone.
Text: Matti Huuhtanen,Associated Press
AP Images (Any unauthorised reproduction is strictly prohibited)