Chennai: Prem Kumar Menon has taken over as the new CEO of Real Estate TV, the country's first 24x7 channel dedicated to real estate and infrastructure.
He brings with him 27 years of media (including Asianet & Zee Network-Bharathi TV) and marketing (Hindustan Lever & PC-India) experience.
Also joining the channel, as its new News Head, is Anil Nair.
Announcing these appointments, Manoj Namburu, the CMD of the Rs 5000-crore Alliance Group, said: “Real Estate TV was now poised to set up new benchmarks in the Indian electronic media.
The English-language pan-India channel's soft launch has already been received well across the country as it tracks real estate and infrastructure developments extensively."
RE TV features a variety of programmes ranging from house hunting to celebrity homes, interior dÃ©cor to architecture and myths & legends and going places.