United Arab Emirates:Rotana, the leading hotel management company in the Middle East and Africa, has been recognized for its continuous efforts and success by attaining a special achievement award for the Fastest Expanding Hotel Brand at the World Travel Awards, the premier global awards event that promotes excellence in the travel and tourism industry.
Furthermore, the Beach Rotana Abu Dhabi has brought home top honors at the event, taking the World’s Leading Corporate Resort title.
The awards were announced recently at a black-tie gala event in New Delhi, India.
Commenting on yet another extraordinary year of achievements, Mr. Selim El Zyr, President & CEO of Rotana said, “We are extremely delighted to be recognized as the Fastest Expanding Hotel Brand and for the Beach Rotana Abu Dhabi, our company’s flagship property, to be awarded the World’s Leading Corporate Resort”.
“Rotana won, and for the sixth year in a row, the Middle East’s leading hotel brand and a leader in so many award categories but this is the first time we participate at the Final of the World Travel Awards and we are proud of our achievement. This is a clear reflection of the Rotana team’s hard work, dedication and passion, which continues to exceed our guest’s expectations.”
Hailed as “The Oscars of the Travel Industry” by the Wall Street Journal, WTA is recognized worldwide as the ultimate travel accolade. Each year the coveted World Travel Awards attracts VIPs, senior tourism figures and international media, hitting the travel industry community and building to a crescendo with the annual Awards Presentation Ceremony. The World Travel Awards were established in 1993 to acknowledge, reward and celebrate the enormous achievements found in all sectors of the global travel industry.
Receiving the award for the World’s Fastest Growing Hotel brand, Mr. Aman Aditya Sachdev, Senior Vice President – India for Rotana said “all awards and recognitions are very special to us as they represent the culmination of the daily efforts which are put in by each of one of our team members across the board. The fact that this recognition has been bestowed upon us at this ceremony in India holds special meaning for us as we have recently made a long-term commitment to the country and the wider region. We are currently evaluating multiple opportunities with a view to expanding our brand footprint across the sub-continent.”
Rotana has grown to become the largest hospitality management company in the Middle East and Africa region (MEA) – our brands are not only widely recognized, but also much admired across the MEA and in our feeder markets.
Rotana’s strategic development is orchestrated by a team of professionals, who have exceptional international experience and a fundamental understanding of the cultures and communities of each country where we operate.
Until recently our strategic focus has been to have a property located in every country in the MEA. This plan is under full sail. Rotana is managing an ambitious expansion that has seen our property portfolio increase from 2 in 1993 to over 80 in 2012. This impressive growth in the number of Rotana properties is powered by a consistency in ‘getting it right’ first time, every time.
With our MEA network well consolidated, we have recently set in motion a roadmap to expand our brand footprint across additional regions and within these regions certain specific countries where we believe we will be able to bring high value returns to property owners/developers whilst delivering the best-in-class standards of hospitality to our guests.
We have been able to achieve such success within a relatively short period of time by offering the best-in-class international hospitality standards which have been perfectly blended in with the essence of traditional Arabian hospitality.
Rotana is a multi-brand hospitality management company, operating the following four main brands: Rotana Hotels & Resorts for the 4 and 5 star properties, Arjaan Hotel Apartments for the long terms stays, Rayhaan Hotels & Resorts, Rotana’s alcohol free 4 and 5 star properties and Centro Hotels, a 3 star plus concept for the budget traveler. Customers are attracted and retained by the offer of a wide array of choices in terms of location, budget and style of property.
“These awards stand testimony to the passion and commitment we have as an organization to play a pivotal role in the growth of Rotana. The enthusiasm and sheer professionalism that our entire team shows towards their work and the hospitality industry is what has allowed us to achieve our success and we are delighted that our efforts have been recognized”, concluded El Zyr.
Rotana currently manages a portfolio of over 80 properties throughout the Middle East & Africa. At Rotana, we have chosen to acknowledge how precious time is to you by making all time spent with us, Treasured Time. This means that we pledge to understand and meet the individual needs of all our guests. In so doing, we have evolved our product brands to include, Rotana Hotels & Resorts, Centro Hotels by Rotana, Rayhaan Hotels & Resorts by Rotana and Arjaan Hotel Apartments by Rotana. Treasured Time. Our promise to you.
Further information on any Rotana property, its brands or reservations can be obtained by visiting rotana.com or by contacting one of our regional sales offices.
To view the photograph, please click on the link given below:
WTA - World Ceremony Group Picture
Amal Harb, Corporate Vice President - Marketing, Rotana Hotel Management Corporation LTD, + 971 2 699 44 44