Yahoo teams up with music streaming service Spotify

Last Updated: Thu, Jun 28, 2012 07:20 hrs

Embattled Internet firm Yahoo has announced a deal with Spotify that will add content from the online music service to its various products.

The strategic partnership will bring The Swedish streaming company to Yahoo's Media Network, which boasts a month unique viewership of nearly 700 million.

According to The Telegraph, initially the Spotify button will just be available on Yahoo's music page, but it will soon be rolled out across its entire portfolio.

Spotify had earlier launched its 'play' button on a range of sites, which allowed the streaming service to broaden its reach beyond its own website.

As with the 'play' button, people will need a Spotify account in order to listen to 16 million songs via Yahoo's sites.

Ross Levinsohn, Yahoo's new chief executive said that 'delivering compelling premium experiences across screens is core to our mission at Yahoo'.

"Spotify is the leader in the digital music field and together we can provide the 'soundtrack' for users around the world," the paper quoted Levinsohn, as saying.

According to the paper, Yahoo is also expected to create a dedicated entertainment app later this year with Spotify's service at the centre. (ANI)

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