The very fact that it was out of the box. In fact, from the success of Kaminey, we can learn something. Just a couple of years back we had Omkara and till today we talk about it. It saw such huge critical acclaim, but unfortunately, it wasn't a big success commercially.
Now, two years down the line, we have Kaminey which is again something different and out of the box. What has really changed is the audiences' perspective. Today they have opened up and are far more forthcoming and receptive to such cinema.
Also cheeck out: Images: Kaminey success bash | Images: Vishal Bhardwaj is the biggest kamina - Priyanka Chopra | Images: Shahid and Priyanka at Kaminey meet | Review: Kaminey no genius, but worth a munch | Special page: All about Kaminey