Featuring the singer-actress in bondage-themed dresses and sexy swimsuits, playing in the Miami surf, the single is already topping charts on the India iTunes' list.
However, Exotic has drawn a lot of flak from critics. The single doesn't really have anything going for it: with simplistic lyrics, run-of-the-mill music and amateurish choreography, nothing snags our attention.
Even Pitbull seems a force-fit, just like the Hindi lyrics - inserted to make it 'exotic' for her western audience. Who apparently are not listening because Exotic doesn't feature anywhere on their hit lists.
But Priyanka is pasting a cheerful smile on any and all possible clouds on her musical horizon. She officially launched Exotic for her fans in a function hosted at Hard Rock Cafe.
Dressed in black shorts and a black top with a faux train, she smiled, danced and cheered with her fans.
Her family was also out in full force to show their support.
Check out the pictures from the launch.
Text and images: Sify.com