Allu Arjun's 18th movie as an actor was launched on June 14. Titled Naa Peru Surya, the movie marks the debut of writer Vakkanatham Vamsi who penned scripts for many hits that include Allu Arjun starrer Race Gurram. The pooja ceremony was held at producer Lagadapati Sreedhar's office. Allu Arjun, his family members, and crew graced the ceremony. Vakkantham Vamsi impressed Allu Arjun with the script.
The film will have music by Bollywood top composers duo Vishal- Sekhar. Naga Babu is presenting the film while Bunny Vaas is co-producing it.