The legendary production house AVM Productions is entering into online in a big way.
The fourth generation AVM led by sisters Aparna Guhan and Auna Guhan are venturing into short films which will be screened on the net.
On Friday (Nov 22) they launched their first 55 minute short film Idhuvum Kadandhu Pogum (IKP). The film is directed by Anilkrishnan & Srihari Prabhakaran and has Sivaji Dev, Ravi Raghavendar & Shilpa Bhat among others in the cast.
AVM’s Aruna Guhan , the producer of the film says : “ We have been in the business of production for the past 80 years. Now we are entering the powerful medium of internet with our Idhuvum Kadandhu Pogum (IKP). It is a different and powerful script and is very realistic.”