Ajit’s Billa audio has taken a dream opening. It hit the market on Monday (November 26) and nearly 22,000 CD’s and cassettes of the film were sold out by evening all over Tamilnadu !
According to music industry sources it is the best ever audio opening for an Ajit film and the second highest opening day sales recorded after Sivaji in 2007!
The king of theatrical opening has lived up to his reputation now in audio sales. Says a spokesperson of Ayngaran Music, who is marketing Billa audio: “We never expected such a fantastic audio opening at a time when generally audio sales are down. We are very happy and have immediately ordered for another 15,000 CD’s and cassettes.”
All leading music shops in Chennai have run out of Billa audio, which they hope the audio company will replenish by Thursday morning. Hats off to Ajit, and the great music combo of Vishnu-Yuvan, they simply rock!