Lingusamy’s Paiyaa virtually gets a solo release this Friday (April2).
It is sure to cash in on the Easter weekend with bumper collections from 13 Chennai screens including big Sathyam. The advance booking for the film in Chennai has been super.
The publicity and promotions before release has created a hype and a craze for Paiyaa in the trade and among the public. Lingusamy and the lead pair Karthi and Tamannaah have gone out of their way to promote the film aggressively. The chartbusting music of the film by Yuvan, has given the film fantastic recall value.
There is no opposition to Paiyaa in Tamil Nadu, and is also simultaneously getting released in rest of the world including Kerala where Easter weekend is traditionally huge at the box-office.
The only other film which can provide some opposition is Clash of the Titans and its Tamil version Marmadesam. It looks like Lingusamy and his brother Bose has a sure fire winner in Paiyaa.