July 16 is a crucial date for south Indian film trade. It is the last Friday before the inauspicious Aadi Masam starts from July 17.
So this Friday, there are three or four releases in all south Indian languages.
Friday, July 16 is crowded as there are three Tamil films- Virunthali, Pollachi Maapillai, Prabhakaranin Devaleelai. Earlier releases Madrasapattinam and Kalavani are rocking the box-office in Chennai city.
Number of shows and screens of Raavanan has been reduced as Singam is still going strong and celebrating its 50 days run.
Two big Hollywood films are releasing simultaneously with the rest of the world Christopher Nolan’s Inception and its Tamil version Kanavu Vettai and the action fantasy The Sorcerer’s Apprentice and its Tamil version Mayavalayam.
Everybody in Kollywood wants to see Inception as there were wild rumours that Murgadoss who copied Nolan’s earlier Memento as Ghajini, some how got hold of a DVD of his new film before release and is making 7am Aruvu!!
Bollywood too has three off-beat releases- the first Indian film in 7 years in Cannes Udaan, talked about satirical comedy Tere Bin Laden, and Lamhaa, a film on Kashmir banned in Middle East
Added to that Mohanlal-Sreenivasan’s Oru Naal Varum is releasing in three Chennai screens.
In short Friday July 16 is going to be one of the biggest weekends for movie lovers in Chennai, which offers a wide variety of films in all languages.