It is the big Easter weekend, March 29 to 31. There are four Tamil releases, and a big budget Hindi and English film. The summer holiday season starts in Kollywood with the last Friday of March.
The four Tamil releases are – Kedi Billa Killadi Ranga (KBKR), Chennaiyil Oru Naal (CON), Azhagan Azhagi and Keeripulla. The battle for screens and audiences is between KBKR and CON.
Tamannaah's first big Hindi movie with Ajay Devgan Himmatwala is releasing huge in Chennai in 14 screens. The other big Easter release in English is G.I. Joe: Retaliation in nearly 22 screens in Chennai city and the suburbs.