Grand audio launch of 7aum Arivu

Last Updated: Sat, Sep 24, 2011 04:34 hrs
7aam Arivu<br>

​It was an entertainment extravaganza at the audio launch of Suriya`s AR Murgadoss directed Red Giant Movies 7aum Arivu on Thursday (Sep 22) evening at Chennai Trade Center. 

The audio release was unique and different from normal run of mill launches.

The showpackaging was in a racy format, with never a dull moment. Murgadoss roped in his EE lead Jai and Anjali to anchor the proceedings, which was a novel idea as they kept the audiences glued to their seats with their witty one liners. Dhanush, Karthi and Arun Vijay graced the launch.

There were performances by Lakshmi Rai, Abhinaya, Rukmini, Anjali and to top it all Isha Sherwani`s Chinese martial arts dance. There were also two foreign gymnasts who performed deadly acrobats. 

Singer Karthik rendered a number from the album, two songs were partially shown. The highlight of the evening was the spectacular laser show at the end of the function, just before the audio was launched by the entire team and guests.

The trailer of 7aum Arivu was launched by actor Dhanush. The trailer rocked as it was able to whip up a curiosity about the character Suriya is playing in the film. The trailer cut dazzles you and leaves one asking the question- "Who is Bodhidharman?" The answer to that will be known this Diwali!

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