At a time when top stars charge a bomb to make an appearance or cut ribbons using such platforms for photo-ops and publicity (the money they often demand is exorbitant, though this can never be proved), here is a star who has voluntarily come forward to stand up for a social cause.
Hansika who is just 21 has become the brand Ambassador of “Chennai turns Pink, an awareness programme to create breast cancer awareness among urban women. She was in Chennai for a day taking time off her busy schedule to attend a press conference, officially launching a theme song and the Chennai turns pink programme.
In Pics: Hansika @Chennai turns pink
Speaking to sify.com, Hansika said: “ I was so impressed when I heard about this programme which will surely reduce the stigma of breast cancer through education on symptoms and treatment. We hope that greater knowledge will lead to earlier detection, which is associated with higher long-term survival rates”