His Ongolu Gittha, has Ram, the boisterous boy of Tollywood. At a time, when Ram is searching for his lady-luck after the debacle of Endukante Premanta, he came in contact with Bhaskar.
Bearing the strange name White, an orphaned boy (Ram) gets into the Ongole mirchi yard. On the very day, he states that he has come there to stay, countering the opposition from other boys, who eke out livelihood there. I am the hero ? he pronounces his own destiny.
Growing up, White becomes a close confident of market yard chairman Adi Keshavulu Naidu (Prakash Raj), who is considered the scourge of the market yard and the people of Ongole. Soon, the villain finds that White is out to blast his might and to usurp his chairmanship of the market yard, not out of greed for power, but out of sheer revenge.
Why such a lurking revenge? It forms the crux of the story. Ram displays an energetic performance. He excels in action scenes, but disappoints when it comes to dancing. Unfortunately, there are not many scenes to showcase his acting talent.
Kriti Kharbhanda, limits her sway to glamour. Prakash Raj has come to stay, to put it in the words of the hero, while he fades into insignificance before the seasoned artiste, with terrific experience in on-screen villainy.
Kishore Das acts well as Pavuralu and appears in a lengthy role. Prabhu is under-utilised as Ram`s father. Abhimanyu Singh, Ajay appear in less prominent roles. Ahuti Prasad is routine as local MLA. The director took care not to miss comedy.
Director Bhasakr repeats the haywire screenplay of Orange here in Ongolu Gittha, the movie which looks more like a TV serial.
Incidentally, the film is given an `A` certification by the Censor board. The story is pale and raw. Direction is old-fashioned. Music is a big drawback to the movie. Director Bhaskar falters in judging `mass` songs. They are neither melodious nor have mass beat to showcase energetic Ram`s dancing skills. Background score is just ok.
Choreography gets sidetracked. Cinematography is the saving grace. Action scenes come abruptly and go out of synch with the running story and the scenes that follow, though they are well composed.
The second half runs on flashbacks, followed by a well predictable climax. The film has some vulgarity in the form of naked scenes, apart from double-meaning dialogues.
The movie might find the going tough in the coming days, though it got good openings.
Verdict: Just Average