The International Indian Film Awards (IIFA) Weekend is all set to make its American debut as they bring the magic of Indian Cinema to Tampa Bay, Florida.
The 15th edition of the IIFA Weekend & Awards will be held this year from April 24-26.
IIFA management along with Bollywood superstars Anil Kapoor and Priyanka Chopra are currently on a press tour in the United States, having made their first pit-stop on Monday in the home to Hollywood, Los Angeles.
On the second leg of the tour and in the host city, Tampa, IIFA on Monday announced its celebrations ahead of the film industry's highly anticipated weekend extravaganza which is set to include film briefings, the IIFA Film Workshop, the FICCI-IIFA Global Business Forum, IIFA Rocks, IIFA Magic of the Movies & Technical Awards and the crown jewel of the Videocon D2H IIFA Weekend, the TATA Motors IIFA Awards.
The IIFA delegation and the stars will continue on to the last leg of the tour making its way to the Big Apple, New York.
Each year, IIFA Award tickets have sold out in record-breaking time. In 2011 in Toronto, on IIFA's debut in North America, IIFA Award tickets for a capacity of 18,000 sold out within 10 minutes.
This year, tickets for IIFA Weekend and Awards 2014 in Tampa Bay go live from Jan 14 and will be made available on www.ticketmaster.com
Superstar, singer and friend of IIFA, Priyanka Chopra said: "Year after year, IIFA brings the best of Indian cinema to a new geography across the world, providing a taste of the best that we have to offer. We are very excited to bring IIFA to Tampa Bay.
"With the support of representatives of Visit Tampa, we have been able to conceptualize and actualize an incredible event. There will be music, dance and a whole lot of spice! We're looking forward to giving our fans and new audiences the experience of a lifetime."
Speaking about IIFA, longtime friend and supporter of IIFA, international actor, Anil Kapoor said: "With the promise of bringing the biggest and best events for the fans of Indian Cinema, the IIFA Weekend and Awards has grown into an iconic platform for audiences globally. As a friend of IIFA, I am delighted to see IIFA make its debut in the USA.
"It has been my pleasure to be associated with IIFA and as an Ambassador of the Indian film fraternity, we are proud to give audiences a once-in-a-lifetime opportunity to witness one of the finest celebrations of Indian culture and cinema. Tampa Bay is in for a treat."
Having played a large hand in bringing the IIFA ceremony to Tampa Bay; cardiologist, philanthropist and community leader, Dr. Kiran Patel said, "I am glad to lend my support in whatever way possible to IIFA and the Indian film fraternity at large.
"The excitement is building up and we look forward to some extremely entertaining and memorable events. With the goodwill of our community we look forward to the grandest Indian cinema spectacle that the US has ever seen."
Having travelled to some phenomenal destinations across the globe over the last 14 years, IIFA has graced the shores of the UK, Europe, Middle East, Southeast Asia, South Africa, Sri Lanka and Canada.
Fans and enthusiasts of Indian Cinema from around the world can expect to see their favorite stars descend into Tampa, Florida during the weekend and witness Indian Cinema's most glorious event unfold across the city.
IIFA is a global platform that gives the Indian film fraternity an opportunity to reach greater audiences in international territories.