After watching the slick promo and innovative marketing by Kalyana Samayal Saadam team, the audio launch at Sathyam Cinemas today (Aug 2) morning turned out to be another routine affair.
It was boring with the cliched formula of a teaser and one song shown to audiences followed by all the guests seated on the dais as they made unending speeches and guests showering praises and wishing the film the very best.
The guest list included Sneha, G Dhananjayan, Y Not Sasi, Rajeev Kamineni, Gjanavel Raja, CV Kumar, Balu Mahendra, KS Ravikuar, Janani Iyer, Nalan Kumaraswamy, Santhosh Narayan, Harish Raghavendra, Sibiraj, Listen Stephen and others. All attention was on CV Kumar who preferred to maintain a low profile as everyone praised him and his banner who has emerged the biggest brand in Kollywood today.
The emcee for the function was RJ Balaji who was picking and cracking some corny jokes on each and every guest and dignitary present on the dais. But at the end of it Actor Prasanna shot back at him in a lighter vein “you were given a huge salary for hosting this show so that we get a good review for the film on radio and if your payment is not enough please take more from the producer”
Kalyana Samayal Saadam is touted to be a family fun entertainer but at the function it was revealed that the film is not a vegetarian film and there is the twist in it. Balu Mahendra said that he knows the non-vegetarian twist and there is no man who has not done it at least once in his life!
Producer Arun Vaidyanathan made a welcome address while director RS Prasanna thanked the guests for making time and being supportive. Debutant music director Arrora too thanked his parents, guru and the team.