Both FANAA and KRRISH were released extensively at one go, with a wide number of prints in circulation from Day 1 of their release. The success of the two films and the superb billing in the initial weeks has prompted a number of producers to release their films with 1,000 + prints globally.
Reportedly, Karan Johar’s KABHI ALVIDA NAA KEHNA is expected to release with the highest number of prints ever. According to sources, the print count may cross 1,200 +, with a record number of prints in Overseas. Even DON and JAAN-E-MANN are expected to have a wide release. In fact, JAAN-E-MAAN is also expected to cross 1,200 prints in its first round. “It’s too early to comment on it. The distributors will take a call once the release date nears. But, yes, the number of prints will be huge,” JAAN-E-MANN producer Sajid Nadiadwala tells me.
Sure, the market for Bollywood films is growing with each big release. Ditto for the volume of business!