Rummy starring Vijay Sethupathy, Inico Prabhakaran, Gayathrie and Ishwarya was released on Friday Jan 31st.
There were some negative feedback that the movie was slow and long. The team behind Rummy got into immediate action and edited 15 minutes from the movie including one song `Yethukkaga Ennai...`.
It has become a trend in Kollywood in recent times to trim movies post release. Karthi`s Azhagu Raja was trimmed after the release during Diwali. Vijay`s Jilla was trimmed after the release during Pongal.
May be its time for Kollywood producers and directors to go for Test Audience screening like in Hollywood to avoid these post release edits and trims.
Will Kollywood listen?