On the eve of the release of his Kochadaiiyaan, Superstar Rajinikanth joined Twitter. His twitter handle is @SuperStarRajini. He says he is looking forward to catch up on the "best Rajini one-liners".
His first tweet was, "Salutation to the Lord. Vanakkam anaivarukkum !! A big thank you to all my fans. Excited on this digital journey". Rajinikanth in a statement said : "I decided to start with Twitter because I felt that the platform is abuzz with all the news and the trends that happen across the globe and I'm told that this is where all the best Rajini one-liners are.”
Rajinikanth has partnered with CA Media Digital's first venture, Fluence - a celebrity digital network, which will manage his digital presence. "I am confident that I have the best team and the best guides who will help me connect with my audience," said the superstar.
Rishi Jaitly Twitter's India Market director said: "We welcome Rajinikanth to Twitter, are happy to support his launch on the platform, and look forward to watching him use our mobile service to engage in live, public conversations with fans and other icons around the world.”
To make Rajinikanth's debut on Twitter more exciting, fans from all over the world, who follow him on @SuperStarRajini in the first week, will receive a 'WelcomeGraph', a personalised welcome picture from the icon. And within minutes of him joining Twitter, he has crossed 30, 000 followers. That’s Thalaivar magic.