Critics tore Aaru to bits and said that this violent film will not work at the box office! But the ‘Suriya power’ enabled the film to get a bumper opening and is slowly making money for its distributors!
Now in its second week, the film is able to sustain at the box-office with 75 percent collections in Chennai city, 60 percent in Coimbatore and 55 percent in Madurai. It has taken a distributors share of Rs 8.50 Lakhs in 10 days from Sangam theatre in Chennai.
The distributors are not complaining as the film was sold at the time of its launch at a very reasonable price, which means that they will cover their cost by end of the second week, and then on will rake in ‘moolah’!
Aaru has given Suriya a new found star status in the trade and he is now put on the same pedestal as Vijay and Vikram. Suriya definitely has a good opening and if the content of his films are good, sky is the limit!