Mumbai, Nov 25 (IBNS) On the eve of Anti-Obesity Day (26th November), VLCC, a leading Wellness brand in South Asia and the Middle East, released a knowledge paper that shares the growing prevalence as well as seriousness of osteoporosis as a health condition and ascertains a linkage between Obesity and Osteoporosis.
According to the World Health Organization (WHO) and the International Osteoporosis Foundation (IOF), osteoporosis is second only to cardiovascular disease, as a global healthcare problem.
About 300 million people in India suffer from osteoporosis and it is speculated that in the next decade as much as 50% of the Indian population will be victim to this condition. Osteoporosis is also three times as common in Indian males as compared to their counterparts anywhere else in the world.
As per Indian census, for population above 50 yrs, there is an estimate that 20% of women and 10-15% men would be Osteoporotic by 2015 (IJMR, 2008).
The VLCC Study on Obesity & Osteoporosis highlights the growing dangers of Osteoporosis and its direct linkage to Obesity.
The study was commissioned under the watchful eyes of Dr Veena Aggarwal, Head of R&D, VLCC Health Care Ltd
The study found Osteopenia and Osteoporosis are not always age bound. Younger age groups suffer from this condition too.
Vandana Luthra, Founder and Mentor VLCC said: "This study is another step in understanding the problems associated with obesity which is the root cause of even greater health risks like osteoporosis and provides our clients with effective preventive measures."
The VLCC Knowledge Paper on Osteoporosis provides specific inputs on Dietary Management of Osteoporosis, guidance on therapeutic activity patterns and bone strengthening therapies.
The paper touches upon topics that create adequate awareness about prevention of Osteoporosis like 'Osteoporosis Statistics of India', 'Burden of Osteoporosis', 'Knowing the Silent disease - Osteoporosis', 'Strong bones: Pillars to our inner health and external being', 'Surfacing of Osteoporosis symptoms' and the like.
Veena Aggarwal, Head of R&D, VLCC Health Care Ltd., said: "The study conducted brings out some startling findings that have been an eye opener to all. Obesity is a lifestyle disease that is rapidly catching up amongst urban audiences. The fact that Osteoporosis is linked to obesity and is increasingly found in youngsters too, has opened up a debate on how we take care of our health."
Vandana Luthra also unveiled the 'Osteoporosis ribbon' at the event along with Shabana Azmi.
The lace ribbon in off -white colour is symbolic to the weakening of the bone caused due to osteoporosis.
The emblematic lace would create greater awareness amongst audiences about the disease and help detect it at the earlier stage thus reducing the risk involved.
Lifestyle factors that affect Bone Health
o Deficiency of Calcium & Vitamin D
o Unscientific weight loss, including crash diets
o Lack of fruits and vegetables in the diet
o Excess consumption of much protein, sodium and caffeine
o Smoking and alchohol are "calcium stealers"
Ingredients for Building Bone Strength
o Balanced diet with nutrients, vitamins, minireals
o Calcium is one of the main bone forming minerals
o Magnesium promotes and regulates the parathyroid hormone, which stimulates calcium absorption in the bone
o Phosphorous builds bone strength
o Omega-3 fatty acid increases calcium level, increasing bone strength
o Adequate exercise keeps muscles toned and bones healthy