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Rum named after porn star Ron Jeremy banned in Canadian state

Source : ANI
Last Updated: Sun, Feb 17, 2013 08:50 hrs

A rum named after famed porn star Ron Jeremy was removed from shelves in parts of Canada after customers complained it was obscene.

Canadian liquor authorities issued an order for stores in the province of Manitoba to get rid of bottles of the alcohol from shelves late last week, the Daily Mail reported.

Called Ron de Jeremy, the rum features an image of Jeremy's face on its label above the slogan 'the adult liquor' and 'long smooth taste.'

Manitoba Liquor and Lotteries spokeswoman Andrea Kowal said they 'erred on the side of caution' after it received several complaints from rum-lovers.

But on Thursday the rum was back in stores, after the liquor authorities deemed the bottle unoffensive.

"There's nothing offensive about the name of the product or its label; you have to know who Ron Jeremy is and what his former profession was - and then that has to offend you," Kowal told Canada's The National Post.

Olli Hietalahti, the CEO of One Eyed Spirits, who is behind the Ron Jeremy-dedicated booze said he was thrilled his product was back on shelves.

The furor over Ron de Jeremy comes a week after the adult film legend tweeted a picture of himself showing he's is recovering after a near-fatal aneurysm. (ANI)




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