Aircel, one of India's leading telecom players, on Monday announced an alliance with India's leading online fashion store - Yebhi.com.
This alliance brings an exclusive proposition - "KSKT- Keep Shopping Keep Talking" - where Yebhi.com customers can avail free talk time of Aircel on purchases made from the portal.
Speaking on the alliance, Anupam Vasudev, Chief Marketing Officer, Aircel, said, Given the fact that today's youth is spending and shopping through ecommerce in high volumes, the association with Yebhi.com comes along just right.
"With this unique offer we intend to reach out to 2 lakh unique visitors of the portal everyday and offer the customers benefits on every purchase."
"Customers can shop on Yebhi.com from over 100,000 products, and get recharge value as an extra benefit. Similarly, when they recharge their phone, they get shopping cashback," said Manmohan Agarwal CEO Yebhi.com.
Under KSKT, which begins on Monday, customers visiting Yebhi.com will get a shopping promo code depending upon the product they purchase.
Subsequently, Aircel customers will be directed to its website, wherein with the input of shopping promo code, they will be able to enjoy free talk time.
The Free Talk time offer will be different for different users based on purchases made where the offer is live. For instance, with a shopping of Rs 1000 on Yebhi.com, a customer can get free Aircel Talk Time worth Rs 200.
Under the offer, non-Aircel customers can get free Aircel connection along with purchase made at Yebhi's website as well.