Mumbai, Feb 4 (IBNS) Sahara Group chief Subroto Roy on Saturday defended its decision to end sponsorship ties with the Board of Control for Cricket in India (BCCI) and its pull out from the Pune Warriors of the Indian Premier League (IPL) saying they had enough.
"The decision we took to end ties was not a bad one at all. We had enough of it. Any relationship does not break on one single issue only. We had a long relationship. It has to do with many issues and has happened continuously," Roy told a press conference.
"There were so many genuine things we had but they (BCCI) did not give heed to such a small thing like opening the bid. They did not open the bid (when Sahara had submitted its bid for the first time). Rules were broken for other teams but we were not given natural justice," he said.
Roy said Sahara had repeatedly approached the BCCI to settle the issues through arbitration and had even proposed an arbitrator BCCI ignored all.
"We even approached the BCCI for arbitration and even proposed the name of the arbitrator," said Roy.