Yamaha Motors Thursday launched a new dealership Tanushka Auto in North Madhyamgram.
The showroom was inaugurated by the company's Division Head-Sales Strategy Planning Hirikazo Yoshimitsu and Zonal Business Head Ratheesh Nair.
Tanushka Auto will exhibit an entire range of bikes including the New Ray scooter, the YZF-R15 version 2.0 (150cc), FZV series (153cc) and SZ series (153cc) for the bike lovers of the city, informed officials.
Yoshimitsu said, "West Bengal is a very crucial market for us and we are committed to offering the best of the products from our portfolio to customers here. In the deluxe segment, which is our mainstay category, Yamaha has 12% market share in West Bengal, up from 9% last year."
Nair asserted, "Apart from this we have three other dealerships in Kolkata, Howrah and in other places at West Bengal".
India Yamaha Motor aims to enhance not just the bike riding culture among the youth of West Bengal but also encourage more women to embrace the joy of riding with the new scooter Ray and achieve the highest levels of customer satisfaction by offering one-stop two wheeler solution to meet all the needs of its esteemed customers.
(Reporting by Pragya Mukherjee)