The organizers of the Lingerie Football League are trying to sex-down before its Australian launch in a bid to attract better broadcasters, sophisticated sponsors and credibility.
But fans and players are bummed the risque uniforms are being shunned for something a beach volleyball player might wear as the sport rebrands to Legends Football League.
The new uniforms - while still skimpy - will be streamlined in an effort to shift the focus from the babes to their ball-skills, News.com.au reported.
Fans have mocked the changes, saying that if the LFL was serious about sport it would cover its players up completely.
Meanwhile, commentators in the US said that this spells the end for the sport's franchise, claiming most people went to see the outfits rather than the actual game.
LFL founder Mitchell Mortaza, who arrives in Australia this week for team trials, said the rebranding was about empowering players.
"There are no longer garters, there are no longer chokers, there are no straps on the shorts, and you won't see the lace on uniforms," he said.
They have also done away with the tag line, from "True Fantasy Football" to "Women of the Gridiron". (ANI)