Former Australian batsman Dean Jones has said one of the biggest problems faced by the modern-day cricket is lack of development of balls, and added that equal focus should be paid on improving balls to counter highly enhanced bats.
"I think one of the major problems is the massive development and technology used to make modern-day cricket bats. They are easily 50 per cent better than compared to those I used some 12 years ago," Jones wrote in his column for the Sydney Morning Herald.
"Sadly, these new bats are making many grounds obsolete. Today's batsmen are now literally hitting them out of the ball park. Yet the poor old cricket ball has had nothing done to it in 100 years," he added.
"I have also noticed a distinct lack of development with the cricket ball. There seems to be a lot of splitting of seams of late and some balls are going out of shape. The core of the ball is mainly made of twine and cork," he further wrote.
Jones added: "With the wonderful developments in rubber and plastic compounds that golf ball manufacturers have made over the years, why wouldn't we use these new technologies in the development of the cricket ball?"
"Most of the balls today get soft very early and many come in different weights. With the new golf ball core for cricket balls, we will have a more consistent compression and the balls will perform better. And, no doubt, be cheaper as well," he wrote.
"I know many ball manufacturers have had problems with the white ball around the world. The problem is the ball gets dirty and is hard to see for TV viewers and fans at the ground," he further added.
"The real answer is that manufacturers do not make much money from white balls. Clubs don't use them as much as the red balls. So why would you spend millions of dollars on developing a new white ball if you are not going to recoup your costs?" Jones concluded.