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KIT: Organised book retailing
The books market in India (non-academic) is estimated to be Rs 2,000 crore, of which around 15 per cent is from organised retailers. Key leading organised retail chains include Crossword, Odyssey, Reliance Time out, Landmark, Om Book Shop etc . More than 75 per cent stores of these large chains are in top eight cities. Besides this online channel is also significant with players like Flipkart, Indiaplaza,
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