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Yardley gives Wipro the premium edge
The heritage brand’s journey from Bond Street to Sarjapur Road will give a facelift to Wipro’s fast moving consumer goods portfolio. From UK’s premier thoroughfare Bond Street to Bangalore’s Sarjapur Road where Wipro’s headquarters is located, the old-line British cosmetics brand Yardley has just covered a huge distance. The heritage brand was bought by Wipro Consumer
The heritage brand’s journey from Bond Street to Sarjapur Road will give a facelift to Wipro’s fast moving consumer goods portfolio. From UK’s premier thoroughfare Bond Street to Bangalore’s Sarjapur Road where Wipro’s headquarters is located, the old-line British cosmetics brand Yardley has just covered a huge distance. The heritage brand was bought by Wipro Consumer
Wipro buys part of Yardley retail business for $45 m
Wipro Consumer Care and Lighting, the FMCG arm of the IT bellwether, Thursday announced the acquisition of Yardley personal care business in Asia, Middle East, Australasia and some African markets
Wipro Consumer Care and Lighting, the FMCG arm of the IT bellwether, Thursday announced the acquisition of Yardley personal care business in Asia, Middle East, Australasia and some African markets
Wipro acquires Yardley personal care businesses
Wipro, India's No. 3 software services exporter, said on Thursday it had agreed to buy some personal care businesses of Yardley for about $45.5 million, adding to its consumer goods
Wipro, India's No. 3 software services exporter, said on Thursday it had agreed to buy some personal care businesses of Yardley for about $45.5 million, adding to its consumer goods
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