Being unfashionably ignorant of cricket, I feared I would be out on a limb in thinking Mamata Banerjee and her government went overboard over Shah Rukh Khan. Public pleasure over the Kolkata Knight

When traditional marketing strategies are exhausted, companies opt for co-marketing. Political parties, too, are known to use the tool when nothing else works. Dogged by one controversy after

M K Narayanan, former national security advisor, may have bargained for more than he expected in his role as West Bengal governor. While Chief Minister Mamata Banerjee called the shots at the