Rewind 2018 with TikTok and biggest trends of the year in India

Last Updated: Mon, Dec 17, 2018 18:27 hrs
TikTok Logo (Image Courtesy: TikTok)

New Delhi: To cap off the exciting year that was 2018, TikTok, the world's leading short video platform, today reveals the celebrities, creators, challenges and soundtracks and more that made this year another one to remember.

Globally, everyone comes together over the weekends, to make their own short videos on the platform. Indians also get busy with TikTok on weekends and what's more interesting is that they were most active from 11:00 PM to 1:00 AM.

Celebrities from all over the world made TikTok their playground this year, with its easy-to-use features allowing them to give fans a sneak peek into their moments. A diverse list of stars who have gained a massive following on the platform come from all over the world, including American music producer Marshmellow, K-pop chart-toppers WINNER and BLACKPINK, Puerto Rican rapper Daddy Yankee as well as American social media personality Baby Ariel, who tops the list with almost 30 million followers on TikTok. Across India, some of Bollywood's most popular actors made their debuts on TikTok including Shahid Kapoor, Jacqueline Fernandez and Tiger Shroff.

Many of the biggest trending videos of 2018 come from TikTok challenges, which allow fans from all over the world to participate in local conversations in their communities. Among the most popular challenges include the #raindropchallenge which made waves all over the world, especially across the Philippines, Malaysia and Vietnam.

In India, the challenges that filled everyone's feed include #DameTuCosita, which was all about dancing with the green, animated alien as well as #DidiDance challenge, which involved doing a specific set of dance moves while dancing to the Didi song.

As a platform to engage a growing fan base and a global audience, TikTok also served as the launch pad of a diverse array of local creators. Social media maven Holly H, content producer Gil Croes, choreographer Awez Darbar along with K-Pop dancer Sona are among the creators who made waves globally. Meanwhile, some of the creators to watch in India include Nagma Mirajkar, Unnati Malharkar and Paras Tomar.

Got a song you can't seem to get out of your head? Chances are, you heard it from a TikTok video, as the app has increasingly become a launchpad for diverse videos set to catchy music.

Among the most trending soundtracks of 2018 used on TikTok videos include "Run Free" by Deep Chills feat. IVIE, which was popular not only globally but also in India, Malaysia and Taiwan. Global hits like Havana (feat. Young Thug) by Camila Cabello, Please Don't Go by Joel Adams and In My Feelings by Drake were a rage on TikTok as well. In India, the most trending tunes on TikTok are Kya Baat Ay by Harrdy Sandhu, Milegi Milegi from the movie Stree and the Punjabi hit Sohnea by Miss Pooja Feat. Millind Gaba.

2018 was indeed an unforgettable year for TikTok in India with campaigns such as the fifth edition of the #1MillionAudition that garnered over 2.4 billion views, giving everyone a chance.

Not only to capture moments that matter in their lives, but celebrating diversity and creativity through content. 2018 also saw TikTok in India reach a historical milestone of over 5.3 million videos uploaded by users on the festival of Diwali!

Want to see how your own year went? Revisit your own journey with TikTok this year as the short video platform unveils "My Year in Rewind", an in-app experience offering a personalized look-back, launching in India on December 19, 2018. Download the TikTok app via iOS or Google Play to get started.

-TikTok Year in Rewind 2018 - Global

-Most Popular Celebrities

Baby Ariel

Zach King

Marshmello

BLACKPINK

Supatsara Thanachat

Daddy Yankee

-WINNER

Kyary Pamyu Pamyu

Alan Walker

Little Big

-Most Popular Creators

Gil Croes

Holly H

Awez Darbar

Xime Ponch

Our Fire

Andressa Fontinele

Dancer Sona

Flo

??? (imomuhi)

Ashleigh Ross

-Most Popular Challenges

#LemonsForLeukemia

#SnapYourLife

#CountOnMe

#FilterTransition

#PopLikeThat

#Stairshuffle

#RainDropChallenge

#ReactToThis

#ChooseYourCharacter

#HalloweenBattle

-Most Popular Soundtracks

Havana (feat. Young Thug) by Camila Cabello

Run Free (feat. IVIE) by Deep Chills

Solo (feat. Demi Lovato) by Clean Bandit

El Chombo by Dame Tu Cosita feat. Cutty Ranks

Down in the DM by DJ Flex / Yo Gotti

Please Don't Go by Joel Adams

Dura by Daddy Yankee

Counterparty by Hipinoze

In My Feelings by Drake

DelĂ­cia Tchu Tcha Tcha (Feat Dj Pedrito) by Mike Moonnight & DM'Boys

-TikTok Year in Rewind 2018 - India

Most Popular Celebrities

Shahid Kapoor

Jacqueline Fernandez

Tiger Shroff

Shraddha Kapoor

Gaurav Gera

Bhuvan Bam

Riteish Deshmukh

Genelia Deshmukh

Disha Patani

Baba Sehgal

-Creators To Watch

Nagma Mirajkar

Unnati Malharkar

Paras Tomar

Prem Vats

Akash Singh

Shivani Kapila

Vaishnavi Dhoundiyal

Ajmer Sheikh

Salvier Dmello

B. Subramani

-Most Popular Challenges

#DameTuCosita

#DidiDance

#HahaChallenge

#Oruadaarlove

#DancingUncle

#MagicFakeOut

#FakeStar

#ShootChallenge

#DanceInPublic

#TripleMe

-Most Popular Soundtracks

Kya Baat Ay by Harrdy Sandhu

Milegi Milegi sung by Mika Singh and Sachin-Jigar from the movie Stree

Sohnea by Miss Pooja ft. Millind Gaba

Magenta Riddim by DJ Snake

Please Don't Go by Joel Adams

Counterparty by Hipinoze

Mi Mi Mi (Radio Edit) by Serebro

Ludo by Tony Kakkar ft. Young Desi

Kul by DJ Kantik

Desi Desi Na Boleya Kar by Raju Punjabi, MD ft. Vicky Kajla.