Here are the key corporate milestones and business metrics for UClean in 2019.
Total Number of franchisees in 2019 vs 2018: 200 vs 70
Number of profitable stores in 2019 vs 2018: 84 vs 23
Employment generated in 2019: more than 500
Pieces of garments, upholstery etc handled in 2019 v 2018: 26 million vs 5 million
Revenue growth in 2019 vs 2018: 30 per cent
Retail store footprint in square feet in 2019 vs 2018: Approximately 50,000 square feet
New states expanded to in 2019: Punjab, Chandigarh, Uttarakhand, Madhya Pradesh, Bihar, Jharkhand, Assam, Meghalaya, Rajasthan and Kerala. Opened up Nepal
Partnered with Chemdry international to acquire their master franchisee rights for developing the brand across the country based on the franchise format. Launched Delhi NCR with multiple Chem-Dry franchises based on a "man and van" format
Acquired White Tiger Laundry in Delhi NCR to consolidate operations in Delhi NCR. Unlike UClean, White Tiger works on the hub & spoke format
Expanded footprint to international markets in South East Asia - Nepal
x per cent larger any competitor or nearest brand in the space - No laundry focused, storefront based brand in India has even 50 outlets. There is no brand which has a pan India presence and all competition is primarily local or at best, regional in nature
Servicing almost x per cent of pin codes in urban India - We are currently servicing 800 plus pincodes in India
Currently serving marquee clients such as DLF Emporio, OYO Rooms in select cities, Amazon, retail luxury brands x,y,z. Forged x per cent more partnerships in 2019 vs 2018. In 2019, we acquired premium luxury brands as clients including Dior, Gucci, Prada and Louis Vuitton
UClean currently operates over 150 stores across 45 cities in India and multiple stores signed up in Bangladesh and Nepal and have over 1,00,000 users availing its services. UClean offers a home to pick up and drop as well as a DIY model where customers can visit their nearby UClean laundromat to address their laundry needs.
The hyperlocal model of UClean ensures that customers are within two to three km radius of their nearest UClean store. Using technology, UClean is able to address the needs of its users better by offering a real-time status on a customer's order and pay via digital platforms.
"The key corporate milestone comes at a time when the retail industry is under extreme duress given the economic slowdown. As per market experts, India's laundry cleaning services industry is largely fragmented and is worth more than USD 76 billion annually, which includes both the B2B and B2C segments," said Arunabh Sinha, CEO and founder, UClean.
"Touching 200 franchisees without burning cash and in a sustainable manner is unheard of in the Indian startup ecosystem. Our franchise led model has allowed us to remain asset-light and focus our time and energies on driving profitability at the unit (franchise) level," Sinha added.
He further said, "Despite the requirement for the franchises to invest upfront in the store setup, we have worked closely with our franchisees to focus on business fundamentals and concentrate on forging partnerships driven by a strong business model that generates profits and allows franchisees to break even in about 15 to 18 months."
In 2020, UClean's plans are as follows:
1. Ramp up our presence even more aggressively and have 500 franchises in the system by 2020.
2. Ensure our footprints are there in each and every state of India. Establish our presence in states like Chhattisgarh, Odisha, Tamil Nadu, Himachal Pradesh, J&K and major parts of North East India, which are yet untouched by the UClean revolution.
3. Focus on international markets which are immediate neighbours or display behaviour or character which is similar to India. Immediate focus are Sri Lanka, Bangladesh, Nepal, Thailand and Indonesia.
4. Work on reducing the typical gestation period of our franchise stores from the average three months and bring it down to one or two months.
5. Increase the bouquet of services that a typical UClean store offers and increase it to include all possible cleaning services required by a household.
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